The Institute for Responsible Influence (IRI) is a project of BBB National Programs' Center for Industry Self-Regulation (CISR), a 501(c)(3) non-profit organization dedicated to developing industry-led initiatives that help build consumer trust and reduce the need for government regulation.
Leaning on more than 50 years of experience in ad law through BBB National Programs' National Advertising Division, the Institute is well positioned to help the creator economy elevate trust through growth.
Meet Our Supporters & Advisory Council Members
We are grateful for the support of the following organizations and brands who are committed to elevating consumer trust and promoting responsible industry practices.
